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Episode about Permissionless Marketing with Jordan Mix: https://youtu.be/IhX-qhFcvlw

I sat down with Stu Heinecke, the bestselling author of How to Get a Meeting with Anyone, and we talked all about creative outreach that actually works. Stu shared some insane stories, like how he gets 100% response rates by mailing personalized cartoons, and how someone landed a $2 million Walmart order from a $28 Facebook ad. I shared my own story of turning a $1,500 order and a few cold emails into a multi-million dollar business. We discussed everything from sending swords to CEOs, to using Venmo to get attention, to sponsoring Little League teams as a way to stand out. This episode is full of ideas that could seriously change your life if you actually use them. You can check out Stu’s book at https://www.stuheinecke.com or connect with him on LinkedIn ( https://www.linkedin.com/in/stuheinecke/ ).

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AI-enabled accounting software, because Quickbooks SUCKS: https://lazybooks.com/
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00:00 Creative Outreach Strategies for Business Success
03:04 The Power of Personalization in Marketing
05:56 Unique Campaigns with High ROI
08:46 The Art of Follow-Up in Networking
12:11 Using Humor and Cartoons in Marketing
14:58 The Role of AI in Modern Outreach
18:12 Auditioning for Relationships in Business
20:58 Innovative Approaches to Stand Out
23:51 The Importance of Human Connection
27:06 Final Thoughts on Effective Outreach
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