UPDATE – We put together a step-by-step business plan cold caking business! It also covers all the ideas from the podcast, so you can turn everything you heard into a clear, actionable plan. 6,000+ words & 23 pages – with charts and graphs and other ideas to launch in this space. And it’s only $19 if you use 50% off promo code CAKE right here: https://buy.stripe.com/fZueVec072ty6ga1I33842A
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I sat down with William Lindholm, who built a wild new business around cold caking, sending cakes to prospects to book sales meetings. We talked about how he started with birthday cake automation in Norway, moved to San Francisco, pivoted into outbound sales, and hit $120,000 in monthly revenue just weeks after the pivot. William broke down why physical gifts cut through better than cold calls, emails, and DMs, especially as AI makes online outreach noisier. We also talked about using cakes for agencies, real estate, accounting, customer retention, and how he uses AI agents to source and negotiate with bakeries.

You can find William on LinkedIn: ⁠https://www.linkedin.com/in/william-daymaker
– https://x.com/daymakerguy
⁠- contact@daymaker.com⁠
– https://www.daymaker.com

Enjoy!
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Private community where we build cool businesses together: https://TKOwners.com
Learn more about me: https://www.chrisjkoerner.com/
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The Koerner Office highlights: https://www.youtube.com/@thekoernerofficehighlights?sub_confirmation=1
AI-enabled accounting software, because Quickbooks SUCKS: https://lazybooks.com/
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This video is for educational and entertainment purposes only. It does not constitute financial, business, or legal advice. Any business examples, tools, or strategies shown are for demonstration only and may not produce the same results for you. We do not guarantee earnings, outcomes, or success. Always conduct your own due diligence, comply with applicable laws, and use these ideas responsibly.

We do not encourage duplication of copyrighted material or existing business assets. Always ensure your use complies with copyright and intellectual-property laws.

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